If you don‘t base your decisions on solid evidence you might as well read tea leaves. The heart of our intelligence system is real-time data captured on a daily basis and condensed into detailed briefings for crisis situations.
BrandTicker Daily Reports
We develop bespoke solutions and applications that provide you with an overview of the most important company-related critical issues and clarity on whether these problems may harm the reputation of your brand. These analyses are based on global print, online and social media tracking and are delivered real-time.
Virtual Crisis Room
Setting up a virtual crisis room enables your crisis team to have instant access to the latest up-to-date information and documents throughout a crisis, as well as providing a platform for information exchange. This way background information, media releases, holding statements, log-books or Q&A’s are sychronized automatically. The virtual crisis room can be set up on a secure platform either on your own server or using the software Crisis Response Pro.
When it comes to being informed early, it is crucial to monitor print, online, and social media. Our media monitoring includes some 20,000 print media worldwide, more than 50,000 online media, and 200 million social-media sources. Automatic pre-filters also help to cope with large amounts of data when a broad range of topics and vigorous discourse need to be covered. A specialized team of 100 editors covers 30 languages and helps to reliably filter the really relevant information from the data flow and as part of crisis management to immediately send it to the appropriate bodies. Monitoring occurs continuously and can, depending on the situation, be operated alternately in stand-by or intensive mode and linked to additional measures related to crisis management.